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Preparing your generative analytics
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Preparing your generative analytics
GEOREX combines multi-engine AI Share of Voice tracking, weighted competitor scoring, a 12-dimension technical health score, and an automated task engine into one system, so you can see exactly where AI engines skip your brand and exactly what to fix.

GEOREX scans your tracked prompts against four AI engines, ChatGPT, Claude, Perplexity, and Gemini, and records, per engine, whether the response mentions your brand or directly cites it as a source, versus doing the same for your competitors.
Mention and citation are tracked as two separate numbers, not one blended score, because being named in passing and being cited as the recommended answer are different outcomes with different fixes. The free tier scans ChatGPT live; upgrading to Growth Pro or Enterprise & Agency runs a full rescan that adds Claude, Perplexity, and Gemini using the same detection pipeline, same prompt set, same brand/competitor logic, same evidence storage, not a simplified parallel path.
See plans and engine coverageOnboarding runs in five steps and does most of the initial research for you: it scrapes your homepage to draft a brand profile, generates the prompts your buyers might actually ask an AI engine, and discovers your competitors, all before you write a single line of input beyond your domain.
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GEOREX scores every discovered competitor against a documented, weighted formula, the same formula for every account, every industry, rather than a subjective "these seem similar" list.
| Match factor | Weight |
|---|---|
| Buyer substitution | 35% |
| Target audience match | 20% |
| Product/feature overlap | 15% |
| Brand positioning | 10% |
| Price segment | 10% |
| Category similarity | 5% |
| AI citation frequency | 5% |
A separate business-model validation check runs alongside this score as a qualifying pass, it isn't part of the percentage weighting above.
Every competitor lands in one of two categories, decided by the same computed buyer-substitution score behind the 35% weighting above:
The competitor clears a substitution score of 70 or higher: real, computed evidence that a buyer would genuinely choose between your brand and theirs.
The default when that evidence is weaker or the score is inconclusive: a brand that shows up in AI answers for the same prompts without necessarily being a direct, head-to-head substitute.
The classification is deliberately conservative, a brand only earns "Market Competitor" when the evidence supports it; otherwise GEOREX treats the AI-visibility overlap as the safer, more honest default rather than overstating rivalry that isn't there.
See your competitor breakdownCategory Health scores your site across 12 real dimensions, grouped into three sections, and all 12 render on your dashboard at once, nothing is hidden behind a "view more" toggle.
The distinction in that last row matters: AI & Authority Signals, how ready your entity data and knowledge-graph presence are for an AI engine to synthesize into an answer, is reported independently rather than folded into the same Technical Foundation number as page speed or structured data, so a strong AI-readiness score never masks a real technical problem, or the reverse.
View a live Category Health scoreEvery task GEOREX generates traces back to a specific piece of evidence from a scan or site audit, processed through a rule engine and a set of generators, then deduplicated and quality-gated before it reaches your list.
A task doesn't just appear because a template says it should; it appears because a specific prompt is uncited, a specific schema tag is missing, or a specific citation gap was detected in a scan. Completing a rescan on a paid plan feeds new evidence from Claude, Perplexity, and Gemini into the same pipeline, so a fuller engine picture can surface genuinely new tasks, not just re-list the ones you already had.
Board and List are the two primary views into your task pipeline; each task carries a category, priority, and status you can track through to resolution.

Every account can generate a PDF report and a shareable link that reflect the exact same data as your dashboard, not a separate, marketing-shaped summary.
Score Summary and Technical Health render in full in every report, regardless of plan, they are not a locked preview. Only the Prompts, Competitors, and Recommended Tasks sections apply your plan's usual unlock rules, the same "show real data, lock the rest" pattern used everywhere else in the product. Share links are revocable at any time from your dashboard.
White-label branding for agencies, swapping GEOREX's branding for your own on a client-facing report, is a planned addition for Enterprise & Agency accounts. Coming soon, not yet available.

Free on ChatGPT. See your actual GEO score before you decide on anything else.